How Advertisers Mess With You
You will realize that ads will often take advantage of our brains in so many ways. As you read more, you will realize that there are so many ways through which advertisers can manipulate our brains.
Advertisements often aim at affecting the brain directly. Studies have indicated that there are given brain waves that are often spiked. This will make some of them to be more active than the others. They will every so often improve alertness. This is what makes us to be susceptible to the messages spelled out by these ads. There will also be logical persuasion. You will find that there are instances that that an ad will look like they are full of facts. It however needs to be stated that this is a trick of subliminal ad. They will often present their facts in a way that seems objective. It will often be quite easy for this statistical data to be skewed. This is particularly if there is no regulation in place.
You will realize that such ads will in most cases be characterized by a reasoning that is non-rational. You will note that there are times that ads will make very little logical sense. So many ads will feature scenes that are both interesting and weird yet are absolutely non-rational. Non-rational reasoning will often lower the brain activity that is in charge of impulsive actions. You will also note that they will often come with sexual themes too. They will often get into people’s subconscious desires. You will learn that they will often be more effective on men. You will also realize that some ads indicate committed relationships. Marketers have found that a good number of people value ads that emphasize on committed relationships by showing certain intimacies. This will actually be relied on to leave a mark on both men and women.
These ads will also portray comfort. You will learn that people will often be more vulnerable when relaxing and watching TV. These ads will therefore highlight relaxing imagery as they promote given products. A good number of people are defined with given daily rituals. Advertisers will always capitalize on this. You will also learn that there are ads that will be music to one’s ear. Customers will be soothed by slow tempo. This will definitely come with immense effects. You will actually find that some mottos can end up being part of the culture.
You will find that most people judge products based on their packaging. The shape as well as the size of the packaging will have an impact on the decision of many. Most firms will make the most out of this. These ads will in most cases be subliminal. They will often purpose to influence the subconscious.