The Ultimate Marketing Tools for Your Book

It is always a joyful moment when a writer completes writing a book. To provide the successful marketing of a book, a writer should have an advertisement plan to make his book popular. A lot of disappointment is inevitable when the promotion tools in place become ineffective. In most cases, readers who have no established followers are likely to be disappointed because of lack of exposure. Nowadays there are very many authors, and this makes it necessary to use all the tools at your disposal to stand out. The best book promotion tools are highlighted in this article.

The first tool you need to market your book successfully is WordPress. The first step for a new writer in the industry has a powerful online presence, having a website is essential for this purpose. Having an online presence is a basic need for authors to connect with their readers. WordPress is one of those tools where users can easily create websites. It is a marketing tool since the author can feature a summary of the book and also a platform for reader reviews. It’s a straightforward process to develop a website through WordPress, and no technical expertise is needed. There are templates for creating a website in WordPress, and all that is required is your information to fill them. WordPress also has free tools hence an individual cannot give an excuse of cost. The site also gives tutorials and information about their services.

The second tool you need is social media. It is vital that you create an advertisement campaign by using social media platforms. There is no shortage of techniques to promote your book via social media such as Twitter, Facebook, and even Instagram accounts among others. Social media platforms are easily manageable promotional tools. Social media platforms require that the author keeps his readers updated on his latest projects and to be always active in the platform. Through engaging with fans, an author can inquire that they recommend their books to others readers hence supporting their work.

Finally, you need a marketing tool like Amazon. Through Amazon, writers are given a platform to sell their books which is essential. Amazon is suitable for both new and established writers. Through Amazon, an author can market and sell his physical books and electronic books.

Amazon is very efficient because it can be linked with other online marketing tools like Facebook which direct potential buyers to the site. This calls for the author to be vigilant in creating a unique Amazon profile that differentiates him from the rest. There are articles and blogs which give more tips on setting up the best amazon account.